This simple book is worth reading for its mindset rather than for any concrete ideas. Maeda gives ten “laws” of simplicity, but they’re really pretty arbitrary. The tenth law is just a slogan (although a good one), and there are three extra laws at the end. Clearly he was intent on having ten laws in his list.
Here’s my interpretation of the laws:
Thoughtful reduction yields simplicity.
Organisation makes complex systems appear simple.
Savings in time feel like simplicity.
Knowledge makes everything simpler.
Simplicity and complexity need each other.
Simplicity needs a sympathetic context.
More emotions are better than less.
In simplicity we trust.
But some things cannot be made simple.